<P>This comprehensive text provides a how-to guide for content strategy, enabling students and professionals to understand and master the skills needed to develop and manage technical content in a range of professional contexts. </P><P>The landscape of technical communication has been revolutionized by emerging technologies such as content management systems, open-source information architecture, and application programming interfaces that change the ways professionals create, edit, manage, and deliver content. This textbook helps students and professionals develop relevant skills for this changing marketplace. It takes readers through essential skills including audience analysis; content auditing; assembling content strategy plans; collaborating with other content developers; identifying appropriate channels of communication; and designing, delivering, and maintaining genres appropriate to those channels. It contains knowledge and best practices gleaned from decades of research and pr
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<P><EM>Modern Applied Fracture Mechanics</EM> presents a practical, accessible guide to understanding and applying basic linear elastic fracture mechanics (LEFM) techniques to problems commonly seen in industry, including fatigue analysis,...
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<P><EM>The Essentials of Instructional Design, 4th Edition,</EM> introduces the fundamental elements, principles, and practice of instructional design (ID) to students new to ID. Key procedures within the ID process are covered comprehensively...
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<P>This new edition textbook continues down the path that the first edition, winner of the 2013 IISE/Joint Publishers Book-of-the-Year Award, successfully carved out. The textbook targets engineering students and emphasizes the use of operations...
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With the aim of helping you repeat that experience every day, this book provides hundreds of examples of what we call Great Teacher Language, a technique designed to help all teachers use words to transform student behavior and parent relationships.
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