Global Strategic Management Av Jedrzej George (professor Of Csr And Strategic Management Middlesex University Business School) Frynas, Kamel (professo

Global Strategic Management 3e provides a clear insight into the corporate strategies of organizations operating on a global scale and explains the analysis, decision-making, and development processes behind securing competitive advantage.Every chapter offers a diverse range of case studies designed to illustrate strategic management theory in a real-world context, as well as encourage critical reflection and discussion of key ideas. Examples range from large international organizations including Ikea, Google, and Ferrari, to the strategies of businesses from emerging and developing economies such as China, Poland, and Nigeria.Key concept boxes, further reading, and discussion questions ensure students can check their progress and develop their understanding throughout. As a result, the book equips the reader with a firm grasp of the core concepts required for academic success and develops those critical thinking and decision-making skills that are essential for future employment.Onlin

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