<EM>Television Studies: The Key Concepts</EM> is the definitive reference guide to an area of rapidly expanding academic interest. Among those aspects of television studies covered in this comprehensive and up-to-date guide are: <UL><LI>theoretical perspectives which have shaped the study of television - Marxism; semiology; feminism</LI><LI>concepts which have shaped the study of television - narrative; representation; bias</LI><LI>television genres - soap opera; news; science fiction</LI><LI>methods used for understanding television - content analysis; audience research</LI><LI>relevant social, economic and political phenomena - ownership; social policy.</LI></UL>
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