This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Pris: kr 549.00 fra Norli
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| kr 549.00 | Besøk butikk |
'Entrepreneurship in Hospitality and Tourism: a global perspective' gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The highly qualified...
kr 479.00
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<P>Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms ¿traveller behaviour¿, ¿tourist behaviour¿ or ¿guest behaviour¿. Consumer behaviour acts as an origin for every...
kr 535.00
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The hospitality and tourism sector is an increasingly significant contributor to GDP worldwide, as well as a key source of employment in developing regions. Drawing on contemporary research, this Handbook provides a provocative review of the major human...
kr 579.00
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Tourists frequently rely on social networks to provide information about a product or destination as a decision support tool to make adequate decisions in the process of planning a trip. In this digital environment, tourists share their travel experiences,...
kr 4306.00
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