<p>The Second Edition of <strong><em>Qualitative Research </em></strong>provides a refreshing introduction to doing and debating qualitative research. The author uses updated content, ranging from photographs to novels and newspaper stories, to demonstrate how getting to grips with qualitative methods means asking ourselves fundamental questions about how we are influenced by contemporary culture.<br/><br/> Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘<em>Very Short, Fairly Interesting and Reasonably Cheap</em>’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.</p><br/><p>Suitable for Undergraduate students who are new to qualitative research and even Postgraduates and Practitioners who want re-assess their current understanding of the field.</p><br/><br/>
Pris: kr 229.00 fra Norli
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<p>In <strong><em>Management Research </em></strong>the authors provide a stimulating and critical overview of the key theoretical debates on research paradigms and methodologies, demystifying the process and providing invaluable...
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Packed full of lively debate and anecdotes, this title covers topics marketing students are familiar with, such as key thinkers and concepts. It looks at areas such as the development of marketing as a discipline and as an academic subject, and raises...
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Conceived by Chris Grey and written to get you thinking, the 'Very Short, Fairly Interesting and Reasonably Cheap' series offers informal, conversational and critical overviews of popular areas of study.
kr 229.00
Mer informasjon