Doing Focus Groups Av Rosaline S. Barbour

<p>Rosaline Barbour draws on her extensive teaching experience to provide a clear, user-friendly introduction to the craft of doing qualitative research. Each chapter includes examples of real-life qualitative data and a range of exercises to help...

<p>From the First Edition: </p><p>"Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals with a number of practical...

The fully updated <b>Third Edition</b> of <b>Focus Groups: Theory and Practice </b>offers a unique blend of focus group theory and practice in a single, easy-to-read source. It provides systematic treatment to the design, conduct,...

Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.