Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization.
Pris: kr 479.00 fra Norli
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| kr 479.00 | Besøk butikk |
<b>Attract, recruit, and retain the very best with a strategic employer brand</b><p>From one of the world''s leading pioneers in the employer brand discipline and author of the first book on the subject <i>The Employer...
kr 437.00
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Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent.
kr 313.00
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A brand is not merely a representation of a product: it is an emotional and symbolic perception we develop that influences our thoughts, feeling, and behaviour. Strategic Brand Management is the only textbook to go beyond the standard branding models...
kr 639.00
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