Drawing on a diverse range of contributions to analyse the concepts and practice of "activist", "protest" and "dissent" public relations, this book challenges the view that PR is only a tool of corporate capitalism.
Pris: kr 499.00 fra Norli
| Butikk | Pris | |
|---|---|---|
| kr 499.00 | Besøk butikk |
<P>This book, first published in 1974, examines the diverse nature of popular protest in Britain. Movements varied immensely from one another in their objectives, their social composition, their tactics and the geographical milieu.</P>
kr 379.00
Mer informasjon
What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the most contested communication professions. The volume...
kr 2736.00
Mer informasjon
<p><em>"This is an intelligent book about serious issues in public relations: accountability, responsibility, transparency, loyalty, truthtelling, and fairness. It should be required reading in boardrooms, in PR classrooms, and at the...
kr 1335.00
Mer informasjon
<P>This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective PR practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication...
kr 1539.00
Mer informasjon