Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment.
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What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the most contested communication professions. The volume...
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<P>This handbook<I></I>provides a comprehensive overview of the changing dynamics in the relationship between the African continent and the EU, provided by leading experts in the field. </P><P>Structured into five parts,...
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